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Injuries caused by motor vehicles are the leading cause of death among children in the United States, according to the Centers for Disease Control. The vast majority of these injuries and deaths are preventable. Yet among African-Americans and Hispanics, the statistics are even more alarming.
Recognizing that something must be done about these disparities, pediatric trauma surgeons and injury-prevention coordinators at Cincinnati Children’s Hospital Medical Center − along with help from Toyota − have developed an injury-prevention program to educate African-Americans and Hispanics about wearing seat belts, using child restraints (car seats) and adopting other safe behaviors.
The program is called Buckle Up for Life, or Abróchate a la Vida. Our mission is to teach people how to be safe in motor vehicles. We hope to save lives and promote healthier, safer lifestyles.
Our goal is to prevent motor-vehicle-related injury and death in the African-American and Hispanic populations through a comprehensive, culturally sensitive and faith-based approach. Buckle Up for Life is designed to raise awareness, to increase use of motor-vehicle restraints and to empower members of the African-American and Hispanic communities to live safer, healthier lives.
We found improved safety habits after pilot programs at Hispanic and African-American churches.
The Discovery Channel has produced “Life Behind the Wheel: A Roadmap for Safety,” a documentary about the importance of safe driving, from installation of car seats for infants to developing good habits in the teen years and safety among senior drivers. The show was sponsored by Toyota.
> Watch the segment (Part 1) that features how trauma specialists at Cincinnati Children’s were inspired to create Buckle Up for Life. You may also view the entire program.
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