Women, Infants and Children (WIC) Program
The video Beyond Nutrition Counseling: Reframing the Battle Against Obesity, developed by Cincinnati Children's Hospital Medical Center through a research collaboration between Cincinnati Children's and the Kentucky WIC Program, uses sensitively filmed day-in-the-life segments with three low-income mothers who are clients of the U.S. Department of Agriculture's Women, Infants and Children (WIC) Program.
The Special Supplemental Nutrition Program for WIC is designed to safeguard the health of low-income women, infants and children up to age 5 who are at nutritional risk by providing:
- nutritious foods to supplement diets
- information on healthy eating
- referrals to health care
WIC is funded by the United States Department of Agriculture (USDA).
Population Served
The WIC target population is low-income, nutritionally at risk:
- pregnant women (through pregnancy and up to 6 weeks after birth or after pregnancy ends). One in four new mothers participate in WIC
- breastfeeding women (up to infant's 1st birthday)
- nonbreastfeeding postpartum women (up to 6 months after the birth of an infant or after pregnancy ends)
- infants (up to 1st birthday). WIC serves 45 percent of all infants born in the United States
- children up to their fifth birthday
Benefits
The following benefits are provided to WIC participants:
- supplemental nutritious foods
- nutrition education and counseling at WIC clinics
- screening and referrals to other health, welfare and social services
How to Apply
Visit FNS online.
